Florida Society of Medical Assistants
Strategic Plan 2002 - 2007

Strategy

Committee Responsible *

Start
Date
**

End Date

Goal: Enhance the medical assistants role in providing quality health care in the State of Florida      
Provide diversified Continuing Education opportunities Education / Educators Forum 05/01/02 Ongoing
Collaborate with CAAHEP and ABHES accredited schools to promote the quality of medical assisting education
Increase physician and employer awareness of the CMA credential
Promote the practice of medical assisting
Increase public awareness of medical assisting
Educators Forum / Membership / Marketing

Marketing / Communication / Certification
Marketing / Public Policy
Marketing / Communication
05/01/02


05/01/02

05/01/02
05/01/02
Ongoing


Ongoing

Ongoing
Ongoing
Goal: Improve the professional identity of the medical assisting profession      
Inform health care professionals of the significance of the medical assisting profession Marketing / Communication / Certification / Educators Forum 05/01/02 Ongoing
Inform health care receivers of the significance of the medical assisting profession Marketing 05/01/02 Ongoing
Inform health care employers of the significance of the medical assisting profession Marketing / Certification / Educators Forum 05/01/02 Ongoing
Inform quality assurance entities of the significance of the medical assisting profession Marketing / Certification 05/01/02 Ongoing
Goal: Enhance FSMA
Provide Leadership Development to FSMA Officers and Committee chairmen by a professional consultant Leadership 05/01/02 Ongoing
Promulgate professional interactions Leadership 05/01/02 Ongoing
Establish collaborative efforts Leadership 05/01/02 Ongoing
Improve chapter to state relationship Leadership 05/01/02 Ongoing
Goal: Increase membership
Assess membership needs Membership 05/01/02 Ongoing
Assess and monitor membership trends Membership 05/01/02 Ongoing
Actively recruit members for new chapter affiliations Membership/Certification 05/01/02 Ongoing
Develop relationships with medical assisting students and educators Membership/Educator Forum 05/01/02 Ongoing
Goal: Increase the number of CMA’s in Florida by 10% per year
Establish relationships with CAAHEP and ABHES accredited medical assisting schools Educators Forum / Certification / Marketing 05/01/02 Ongoing
Support chapter affiliations with medical assisting schools in their area Certification / Marketing / Educators Forum 05/01/02 Ongoing
Promote initial medical assisting certification for professional recognition Certification 05/01/02 Ongoing
Promote mandatory recertification for professional recognition Certification 05/01/02 Ongoing

* All committees listed in the Responsibility area report to the Executive Council and FSMA membership
** It is recognized that some of these goals will require committee planning for year 5/1/2002 – 4/30/2003